Rising Tide

Seafood Newsletter

Goals & Approach

Making the Business Case for Sustainability | Fall 2024

The industrial fishing and aquaculture industries face increasing demand, yet many consumers remain unaware of where their seafood comes from or its environmental impact. Rising Tide aims to bridge this knowledge gap by delivering a daily newsletter to the uninformed customer and industry professional that provides accessible, up-to-date information on the industry, sustainability practices, and ethical sourcing. The objective of this project is to create a platform that educates consumers, supports business professionals that work in the industrial, while promoting sustainable seafood practices.